What’s a company’s goal or objective?-Ava Lan

There are a large number new companies founded each year. And also there are many companies declared to go bankrupt each year. To run the company for a long term, how can we do for it. First of all, or it can be the most important, we must know well about the company’s goal or objective.The goal of most, if not all, companies is to make money. The product or service provided by the company is simply the means by which that goal is (hopefully) accomplished. There are five points describing the general goals or objectives of a company.

1. To promote a profitable and sustainable business activity that meets the customers needs. The customers is the key to get success if a company wants to make more profits. So company must meet the customers’ requests all the time. It’s most essential.
2. To increase the company’s market share. More market share is the symbol for a successful company.
3. To gain the competitive edge. To fulfill the customers’ needs, we should catch the pace with market demands. And sometimes the innovations is necessary.
4. To increase the company’s role in relations to social responsibility. We are all in one same world. We have a common earth. So the social responsibility can play an important role in a company.
5. To provide excellent customer service. The service after building business relationship with our customers is important, too. It’s the key to make a company can build the long-term business relationship with our customers.
All in all , the goal of runing a company is to make money. And understanding the goal of a company is the first step to be succeed.